About Us


a short story of a family owned business…
     Established in 1996, Applause Dancewear was opened as, and continues to be a family owned business. For the past 22 years, Applause has been run by owner, Theresa and her daughter Melissa, who serves as the stores manager. While keeping the business in the family has become a fundamental part of keeping the store running, it is also extremely important to us that all our employees have a special place in their heart for the art of dance. Melissa began dancing at 3 years old and continued for 17 years. After researching, Theresa opened Applause Dancewear in Garden City, NY, their first location. At that time, Melissa was a senior in high school. Dance and cheerleading were a large part of her life. After 6 wonderful years, Applause experienced a growth in their business (Thanks to our loyal customers and studio owners!) and needed a bigger location. We found our new home at 1602 Hillside avenue in New Hyde Park. Applause Dancewear has remained at this location for 16 years (and counting!).

We are proud to be serving our community for over 20 years!

     At Applause we pride ourselves on a pleasant shopping experience. We have known most of our customers since we have first opened and have seen their children grow up into young adults. Our customers are what keeps us going. It is so nice to wake up every morning and know we are going to be greeted each day by customers who have become friends to our Applause family! It is great developing close relationships with your customers! 
We make it our priority to get the products you need as soon as possible. We carry (what feels like) an endless amount of different supplies for each individual dancer, and cater to cheerleading, kick line, gymnasts, ice skaters, and more! We sell items in bulk at a discount and we do accept tax exempt forms from schools, churches, and non-profit organizations.
Selling dancewear online is a difficult business because the sizing is often different from your regular street size. If there is something you need, you can call us with any questions to ensure the correct fit. Customer satisfaction is our main priority at Applause so call us and let us help you get what you need when you need it.
     Applause Dancewear takes pride in making your online shopping experience extremely exciting and rewarding. Our professional staff is known for being extremely knowledgeable, helpful, and courteous. Your business is extremely appreciated, and we show it by giving you the best services possible.

Thank you for visiting our site!
Please drop by again soon. We update our site often, so visit www.applausedancewear.com regularly to see our new items, coupons, and newsletters.